CWB National Leasing
CWB National Leasing began in 1977 as a two-person operation in Winnipeg, Manitoba. Intending to make leasing quick and hassle-free, today, CWB National Leasing is a nationwide equipment leasing leader with a team of over 400 staff across Canada. Their high standard of service includes assisting clients with everything from financing for new or used equipment purchases to end-of-term decisions and payment relief.
For more information about CWB National Leasing, visit their website.
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The story behind CWB’s eLearning project
When you mention “payment protection insurance training” to someone, they might be intimidated. However, one of the many strengths of CWB National Leasing is bringing complex subjects to life in a friendly, engaging manner. So, when CWB was searching for an eLearning content partner, they knew they had to find an instructional design company that shared the same values.
Flare Learning took CWB’s “friendly illustration artwork” concept to heart when creating its training course design. Across all modules, you’ll find splashes of the brand’s personality and unique design touches that facilitate a pleasant learner experience.
Key takeaways from CWB training program
- The CWB National Leasing course is 5 modules and is provided to both internal and external learners.
- A new, intuitive course design with relevant interactivity was required and followed the provided CWB National Leasing branding and guidelines.
- No instructional design services or subject matter expert interviews were required.
- Modules were created using content supplied by CWB.
- The modules needed to be compatible across mobile, tablet, and desktop devices.
Project Goals
Unique Challenges
The complexity of storyboards required to develop the interactivities and resources for the bilingual (English and French) course offerings were best supported through an extended content review cycle.
The Final Result
The CWB National Leasing Payment Protection Insurance Training Program is a 5-module series that provides both internal and external learners with information about product details, benefits and considerations of leasing, and marketing materials. The eLearning development process included all interactivities and slides to feature bilingual content (in English and French).
The course features a number of interactive features, including gamification, and graded assessments comprised of a mix of true or false and multiple-choice questions. There was also attentiveness to the training modules’ compatibility across all device types – mobile, tablet, and desktop.
CWB National Leasing was very happy throughout the project, and our design team's small extra additions to the course made the development process a pleasant experience.
This course is great! I am so impressed by your skills to take what I put into a word document and mind map and turn it into a moving course that confused me when I was creating it – but making it all make sense!! Thank you – and our team was very impressed with how the images were used!!!
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